CRH Landscaping Europe

Strategic Alignment in the Construction Industry

The outcome of the S-ray scan is very powerful

Although the S-ray Alignment Scan made apparent that the strategic alignment of some of our business clusters is apt for improvement, this potentially threatening message was not at all received as such by my Top-45 managers. Most certainly, this is the consequence of the inviting and trustworthy nature of the scan, which makes an open and constructive dialogue about its outcome the only natural thing to do next. Very powerful.

Edwin van den Berg | CEO of CRH Landscaping Europe (2009-2012)
The S-ray Alignment Scan made apparent that the strategic alignment of some of our business clusters is apt for improvement.

About CRH Landscaping Europe

CRH Landscaping Europe is part of CRH plc., a large-cap, multibillion, multinational building material company listed at the New York, London and Irish stock exchanges.

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